Toyota and Honda have been called boring brands – sometimes even by company insiders. But a combination of reliability, disciplined production and pricing help them hold their value better than just about any other brand. The same is true of their luxury divisions Lexus and Acura. CNBC digs into how they got here and explores what could knock them off the podium.
Chapters:
01:18 Introduction - Why Toyota and Honda have the highest resale values
01:27 Chapter 1 - Standout brands
02:55 Chapter 2 - Selling without incentives
07:50 Chapter 3 - Production discipline
10:59 Chapter 4 - Risks
Producer: Robert Ferris
Editor: Andrea Miller
Animation: Mallory Brangan
Senior Managing Producer: Tala Hadavi
Additional footage: Getty Images, Toyota, Honda, Acura, Lexus
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Why Used Toyotas And Hondas Are So Expensive
Chapters:
01:18 Introduction - Why Toyota and Honda have the highest resale values
01:27 Chapter 1 - Standout brands
02:55 Chapter 2 - Selling without incentives
07:50 Chapter 3 - Production discipline
10:59 Chapter 4 - Risks
Producer: Robert Ferris
Editor: Andrea Miller
Animation: Mallory Brangan
Senior Managing Producer: Tala Hadavi
Additional footage: Getty Images, Toyota, Honda, Acura, Lexus
» Subscribe to CNBC: https://cnb.cx/SubscribeCNBC
» Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision
About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Want to earn more money at work? Take CNBC’s new online course How to Negotiate a Higher Salary. Expert instructors will teach you the skills you need to get a bigger paycheck, including how to prepare and build your confidence, what to do and say, and how to craft a counteroffer. Register now and use coupon code EARLYBIRD for an introductory discount of 50% off through Nov. 26, 2024: https://cnb.cx/4f4s3rZ
Connect with CNBC News Online
Get the latest news: https://www.cnbc.com/
Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC
Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC
Follow CNBC News on Facebook: https://cnb.cx/LikeCNBC
Follow CNBC on Threads: https://cnb.cx/threads
Follow CNBC News on X: https://cnb.cx/FollowCNBC
Follow CNBC on WhatsApp: https://cnb.cx/WhatsAppCNBC
#CNBC
Why Used Toyotas And Hondas Are So Expensive